STRANGE BY NATURE: TARDIGRADES

This quirky animated video explains Tardigrades (also known as Water Bears or Moss Piglets) to a middle school audience. The animation is designed to serve as a fun introduction to a science unit on water and build intrigue in nature's oddities.

Timeframe

Five weeks

Roles
Research, storyboard, copywriting, building visual assets, building walk cycle, animation

Partner:
Amy Ray

Skills
Adobe After Effects, Adobe Illustrator, Research, copywriting

Challenge
Create a short, animated explainer video for a middle school audience introducing them to a topic they might not otherwise find interesting. Create something that could be extended into a series.

Solution:

Our solution is concise, engaging, and a little quirky and humorous while remaining informative. A lot of information is packed into a short video, but because we represented everything with fun animations, it’s accessible to a middle school audience as well as anyone with or without a science background. We nested it under the aspirational brand "Strange by Nature," a series on nature's oddities. We hope to create another video in the near future!